Advertising and Promotion

One of the benefits of paid advertising is that you can test out a venue and your ads very quickly. In some cases, you can have traffic flowing to your site literally within minutes or an hour of placing an ad. So where are the best places to take out these sorts of ads? Here’s my list—you can test these out to see how well they work for you… Niche Websites and … [Read more...] about Where Are the Best Places to Take Out Paid Advertising?

This is a great question, because a lot of online business owners make the mistake of taking the shotgun approach. They fire off a dozen advertising methods at once, and then look around to see if they hit anything. Here's a better approach: choose just ONE traffic source. Get that traffic source up and running. Once you find success with one traffic source, then you can … [Read more...] about Which Advertising Methods or Traffic Sources Should I Focus On?

You’re right to ask this question. That’s because a lot of people run contests because they hear these contests bring in crazy amounts of traffic. Many times that’s true. But the problem is, the traffic isn’t necessarily high-quality traffic. It’s easy to end up with a lot of tire-kicking freebie seekers. Just think about it for a second… Have you ever entered a … [Read more...] about Will Holding a Contest Benefit My Business?

Here’s the short answer: just about any type of limited promotion that offers a good deal is going to help you sell more products. That’s because a good promo naturally creates a sense of urgency by creating a fear of missing out. You present an awesome deal, you limit this deal, and people are going to go nuts as they stampede to your order button. So with all of that … [Read more...] about What Kind of Promotions Will Help Me Sell More Products?

One of the big advantages of selling physical products is that they usually come with a high perceived value. In other words, you can charge more for them. And here’s something else… Selling physical information products, like books, tends to help establish you as an expert in your niche. That’s why people like speakers or politicians who are looking to be taken seriously … [Read more...] about How Do I Start Selling Physical Products?