List Building and Email Marketing

It’s exciting to start up a mailing list. It’s exciting to watch it grow. It’s exciting to think about how much money you’ll make with your list. What’s NOT exciting is the day you realize you’ve poured your heart and soul into growing your mailing list, but it’s not meeting your profit expectations. Fortunately, you can avoid the vast majority of mistakes that lead to low … [Read more...] about How Can I Improve My Mailing List Profits?

In a nutshell, list segmentation is when you break your list into smaller, more-targeted segments. And the reason you do that is because it allows you to send targeted content and ads, which in turn boosts your conversion rate. Let me give you an example… Let’s suppose you have a list of folks who are interested in traffic generation. You can segment your list according … [Read more...] about What Is List Segmentation?

Good question. What I suggest you do is send out a series of emails: An email a few days before the event.An email the moment the event launches.An email to remind people of the ongoing event. Check out these templates… Email 1: Huge savings are coming soon! Hi [Name]If you’ve ever seriously wanted to [get some benefit or solve some problem], I’ve got some good … [Read more...] about How Do I Announce a Sale to My Mailing List?

Absolutely! In fact, I’m not going to stop with just one example – I’m going to give you several examples so that you can see how to create an autoresponder series that gets really good results for you. Generally, your autoresponder series should be from three to ten parts. So as you’ll see, the following examples tend to talk about “five steps” or “three secrets.” That’s … [Read more...] about Can You Give an Example of How to Create an Effective Autoresponder Series?

Your autoresponder is one of the greatest communication and marketing tools you have available to you. That’s because it lets you build relationships and close sales automatically. It works around the clock for 365 days a year so that you don’t have to. But as you’ve probably guessed, a lot of people don’t have a very effective autoresponder series. They spend a lot of time … [Read more...] about How Do I Craft an Effective Autoresponder Series?